HI, I’M RACHEL

       

Product Designer

LEADING ENERGY COMPANY 

Devising a digital personalization strategy to increase conversion of online business customer leads


AARON’S 
Increasing conversion by optimizing the online lease-to-own experience

EMPLOYBRIDGE 
Deep ethnographic research to create a scheduling tool for North America’s biggest staffing firm




100 DAYS OF CONTRONYMS
Every day for 100 consecutive days, I illustrated a contronym

DIGITAL SCULPTURES
Explorations of shape, form and texture designed in Cinema 4D




DIGITAL PUBLIC BATHROOM

An experimental video game about the absurdity (and lousy UX) of modern bathroom technology

MISCELLANY

A compilation of favorite projects and greatest hits from grad school

THESIS